In recent years, a car has evolved from “mobility” to another “living space.” Consequently, Kia dedicates to ensuring that driver enjoyment remains the highest priority in the coming era of mobility. Actively invested in the fields of Mobility Service Platform for the Humancentric urban society, Kia will show you the power to surprise with dynamic and exhilarating experiences that exceeds your expectations. Kia produces world class safety technology through innovative performances and artistic designs. So why drive a Kia? Because like a beat of the music that touches your heart, Kia brings a new beat to the global auto industry that will make your life richer every day.